About the role
As a Product Marketing Specialist, you will be responsible for developing and executing innovative marketing strategies tailored to our target audience. This role involves conducting thorough market research to understand customer needs and preferences while creating engaging product narratives that highlight key features and benefits.
Collaboration with sales teams is essential to optimize outreach and ensure alignment on marketing initiatives. We seek creative thinkers who are passionate about e-commerce and marketing, ready to contribute to our dynamic team.
This position offers a hybrid work environment, allowing you to balance remote work with collaborative sessions at our Durgapur office. Join us in shaping the future of our product offerings and making a significant impact in the market.
What you'll do
- Develop and execute marketing strategies
- Conduct market research and analysis
- Create product narratives and promotional content
- Collaborate with sales teams
- Monitor product performance metrics
What you'll need
- Bachelor's degree in Marketing or related field
- 3-6 years of experience in product marketing
- Proficient in digital marketing tools
Skills
Good to have
Benefits
- Flexible working hours
- Health insurance
- Performance bonuses
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